The app
App not working
as it should?
The demo looked good. Real use tells a different story. You need to understand what breaks and how to fix it.
SOFTWARE & TECHNOLOGY ADVISOR
GET YOURPROJECTMOVING.
Stuck app. Fragile setup. Tough technical call.
Let’s get to work.
LET’S GET TO WORK A 15-minute fit call.
Where are you stuck?
App not working
The setup
Is your setup
hard to untangle?
Services, access and deployments have become hard to follow. You need a clearer view of what connects and what could go wrong.
The decision
Not sure which
way to go?
There are plenty of tools and ways to build it. You need to weigh the tradeoffs and choose what fits your product.
MEET HUGO.
HUGO ESCOBARSoftware & Technology Advisor
20 years building software.
I’m Hugo. I lead architecture for several AI apps and guide engineering teams through complex technical decisions.
I stay hands-on with the software: reviewing code, solving problems, and helping teams test and release with confidence.
I translate business goals into scoped technical plans, explain the tradeoffs in plain language, and follow the work through deployment.
Software, systems and decisions
TECHNICAL STUDIES.
-
Product engineering
From AI prototype to product
Trace one core task, handle failure paths, and check deployment and recovery.
Read the study -
Codebase clarity
Untangling AI-generated code
Follow the behavior, protect what works, and simplify one code boundary at a time.
Read the study -
AI costs
Reducing AI app costs
Measure cost per completed task, including retries, against quality and response time.
Read the study -
Technical decisions
Choosing a voice model
Compare pronunciation, delivery and streaming using the phrases your product actually needs.
Read the study -
Infrastructure
Healthcare infrastructure & HIPAA safeguards
Map sensitive data, review access, and connect safeguards to risks, owners and evidence.
Read the study
A clearer next move
Software / Infrastructure / Technical directionCOMPLEXITY,
MEET CLARITY.
Bring the problem.
We’ll find the next move.
Start with a 15-minute fit call.
See whether we’re a fit.
Can you help with an app built using AI?
Yes. We trace where it breaks, review the code and work through the fix.
Do I need to know what’s wrong?
No. Finding the problem is part of the work.
What happens on the 15-minute call?
We discuss the project and whether we’re a fit. A paid session can follow.
How does a paid session work?
We agree the scope and fee, then work through the code, infrastructure or decision.
Can you stay involved afterward?
Yes. We agree the focus and how often to work together.
LET’S GET
TO WORK.
Bring the problem.
We’ll work through the next step.